Flounce in Fashion: Understanding the Trend and Its Use in Swimwear at Loco Boutique

Flounce in Fashion: Understanding the Trend and Its Use in Swimwear at Loco Boutique

In the world of fashion, certain terms can be confusing for those who aren't well-versed in the industry's jargon. One such term is "flounce," which has gained popularity in recent years. In this blog post, we'll explore what flounce means in fashion and how we incorporated this style into our swimwear designs at Loco Boutique in our 45 years of being in business. 

Learn about our start in the Hawaiian swimwear industry here.

Table of Contents

What is a Flounce?

 Linen Off Shoulder Flounce Long Dress - Loco Boutique

A flounce is a decorative element in clothing that features a strip of fabric gathered or pleated on one side and left loose on the other, creating a ruffle-like appearance. Unlike traditional frills, which are typically narrow and tightly gathered, flounces are wider and more relaxed, providing a flowing and elegant look to garments.

Flounce vs. Frills

While both flounces and frills are pleated decorations, there are some key differences between the two. Frills are usually smaller and more tightly gathered, creating a delicate and feminine appearance. On the other hand, flounces are larger and more loosely gathered, resulting in a more dramatic and eye-catching effect.

Flounce in Fashion

Flounces have become increasingly popular in fashion, appearing on various garments such as blouses, skirts, and dresses. They add a touch of whimsy and movement to an outfit, making it perfect for special occasions or everyday wear. A dress with a flounce detail, for example, can create a high-waisted effect that enhances your silhouette and makes you look fashionable.

Flounce in Swimwear at Loco Boutique

Tie Die Flounce Top - Loco Boutique 

At Loco Boutique, we've embraced the flounce trend and incorporated it into our swimwear designs. Our flounce swimsuits feature this playful and feminine detail, adding a touch of elegance to your beach or poolside look. Whether it's a one-piece with a flounced top or added on bandeau tops, our designs aim to make you feel confident and stylish while enjoying your favorite water activities. 

What is a Flounce Shape?

A flounce shape refers to the specific cut and design of the flounce fabric. Common flounce shapes include circular, asymmetrical, and pointed. The shape of the flounce can impact the overall look and movement of the garment, with circular flounces providing a softer, more fluid appearance, while asymmetrical or pointed flounces create a more dramatic and edgy effect.

How do you Attach a Flounce to a Skirt or Dress?

Attaching a flounce to a skirt or dress typically involves gathering one edge of the flounce fabric and sewing it to the garment. The gathered edge is usually sewn to the waistline, hemline, or neckline of the piece, depending on the desired placement of the flounce. It's important to distribute the gathers evenly and secure the flounce well to ensure it drapes and moves properly when worn.

What does Flounced Hem Mean?

A flounced hem refers to the bottom edge of a garment, such as a skirt or dress, that features a flounce detail. The flounce is attached to the hemline, creating a ruffled or flared effect that adds movement and visual interest to the piece. Flounced hems can range from subtle and understated to bold and dramatic, depending on the size and style of the flounce.

Styling Tips

When wearing a flounce swimsuit, consider pairing it with simple accessories to let the detail shine. A wide-brimmed sun hat, oversized sunglasses, and minimalist sandals can complete your look without overwhelming the flounce design. For a pop of color, add a bright cover-up or beach bag to complement your swimwear.


Flounce is a fashion term that describes a type of pleated decoration, offering a flowing and elegant look to garments. At Loco Boutique, we've incorporated this trend into our swimwear designs, allowing you to enjoy the playful and feminine detail while soaking up the sun. By understanding what flounce means, how it differs from frills, and how to style it, you can confidently rock this trend and make a fashion statement wherever your adventures take you.